Special BONUS episode with guests from PUMA, Harry Rosen and Forrester.
Dylan Valade, Head of Global E-Commerce Technology at PUMA and Tovi Heilbronn, Director of Digital Product & Experience at Harry Rosen reveal the strategies used designing their commerce tech stacks, and the successes they've seen.
Also joining us is Senior commerce analyst from Forrester, Joe Cicman, who gives us insight into similar trends he's seeing in the marketplace.
PUMA is a massive brands, selling in almost every country, in thousands of retail locations, in various digital channels, website, mobile apps, and with their main brand and sub brands.
Harry Rosen is a 70 year old iconic fashion brand that is innovating their digital commerce experience a lot faster than so-called "young modern" brands.
Both of these brands are iconic in their own way, and industry vets joining us openly share about their learnings in what has worked for them building out their digital commerce experience.
Show notes, links & resources
About the guest
Dylan Valade
Head of Global E-Commerce Technology, PUMA Group
Dylan Valade is the Head of Global E-Commerce Technology for PUMA Group.
Tovi Heilbronn
Director of Digital Product & Experience, Harry Rosen
Tovi Heilbronn is the Director of Digital Product & Experience for Harry Rosen.
Joe Cicman
Senior Analyst, Forrester
Senior Analyst at Forrester